Three 30-second visual pieces exposing the ultra-processed lie. No filters, no added sugar, and a frenetic visual pace. An ode to the raw, natural mess of a squeezed orange over the dull perfection of the carton. Because real life has pulp.
ClientAmparo Agency
Year2026
TypeAdvertising
Credits
DirectionDiego Lodeiros
Character Design, Storyboard & IllustrationVioleta Ocaña